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ESP guitars and base series

  • martin luth
    • 1 posts
    April 7, 2017 3:21 AM PDT

    Dependent of target market (i.e. Asia, US, Europe) and brand (ESP, LTD or Xtone), various models are organized in marketing series.The ESP Original series has three other lines of guitars, the Edwards, Grassroots and Navigator series and are largely based on these models as well as some ESP Standard series Models. ESP Edwards Series produces mid-to-high range guitars, at a quality near the ESP Standard series, whilst ESP Grass Roots Series cater towards a more value-oriented segment of the market and are more akin to the 200s series of LTDs, however these can vary. The ESP Navigator Series on the other hand is a line which produces replicas of Gibson and Fender guitars and basses. ESP USA features the ESP Standard line (which was replaced in 2014 by E-II), as well as the lower end LTD and Xtone series. ESP USA's standard series generally caters more towards to metal players, with characteristics such as active pickups.
        Another line of guitars, called LTD Elite, was introduced in 2013 for overseas markets, as the ESP Standard line was slowly being phased out. LTD Elite guitars are made in Japan, boasting the same high end features as ESP Standard. Due to negative public reaction, LTD Elite was once again renamed as E-II in 2014. The ESP Standard line had been completely discontinued by this time. E-II guitars initially resembled several Edwards designs, however in 2015 many new models and finishes not available to Edwards were released. In 2016, E-II receives many new and first-time models, including Eclipse guitars with a sculpted neck joint similar to Gibson's Axcess heel to improve playability. According to ESP, E-II is the direct successor to ESP Standard with no difference between the two except the name. Check for thesis writing service